Bordeaux Wine Month
Evaluation

Thank you for participating in Bordeaux Wine Month 2025.

Please share your feedback about the promotion by Wednesday 8th October and provide images and your invoice for the participation fee.

Merchant Name*

Your Name*

Email Address*

Telephone Number*

How impactful was the POS/Merchandising Pack?*

Did you use all elements of your POS/Merchandising pack?*

Yes

If not, why not?*

Did anything in particular stand out or was particularly useful?*

How effective was the Digital Communications Kit?*

You can revisit the kit here: https://bwm.cubecom.co.uk/assets/

Did you use all elements of the Digital Communications Kit?*

Yes

You can revisit the kit here: https://bwm.cubecom.co.uk/assets/

If not, why not?*

What POS/digital assets would help support your Bordeaux Wine Month campaign in 2026?*

Did you join the virtual tasting with Mike Turner (or listen to the recording) on Monday 18th August? If so, do you have any feedback or ways that we can improve this?*

Did you hold tastings for Bordeaux wines?*

Yes

Approximate Number of Attendees*

Please enter a number greater than or equal to 0.

If not, why not?*

Did a Bordeaux professional (ie winemaker, producer, oenologist, supplier etc) contact you about the promotion?*

Yes

If so, did they get involved or support your promotion in any way?

Did you run any other activities to introduce Bordeaux wines to your customers (ie promotions, masterclasses etc)?*

Images*

Please upload at least 2 images of:

Your Bordeaux merchandise in situ, i.e. your shop window, a display of your Bordeaux wines
Customers participating in the promotion i.e. in a tasting/masterclass

File Uploader*

Drop files here or

Max. file size: 64 MB, Max. files: 10.

Which of the following digital activities did you use to promote your involvement?*

Instagram

Facebook

Database Mailer/Newsletters

Website feature

Online discounts

Event Listings

Other

Please provide details about your online / digital promotions*

Images*

Please upload at least 2 images/clippings of your online promotion:

File Uploader*

Drop files here or

Max. file size: 64 MB, Max. files: 10.

Approximately how many customers did you engage over the course of your campaign (in-store)?*

Please enter a number greater than or equal to 0.

Approximately how many customers did you engage over the course of your campaign (online)?*

Please enter a number greater than or equal to 0.

How many different Bordeaux wines were promoted to your customers*

Please enter a number greater than or equal to 0.

How many different Bordeaux producers were promoted to your customers*

Please enter a number greater than or equal to 0.

Did it result in extra Bordeaux wine sales?*

Yes

Approximately how many extra bottles were sold compared with the previous month?*

Did the promotion, or associated activities, attract any new customers for you?*

Yes

Do you think the customers perceptions of Bordeaux wines were changed by the promotion, and if so, how? (quotes are always useful!)*

Did the promotion prompt you to list more Bordeaux wines?*

Yes

If so, what colour/style?

And are you planning to keep the new listings after the promotion?

Have you taken part in Bordeaux Wine Month in the past?*

Yes

Would you participate in this activity again next year?*

Yes

Why not?*

How could we improve the promotion for you?*

How would you rate the overall success of the campaign*

Do you have any other suggestions on how Bordeaux Wines UK could support independent merchants next year?

Invoice

Please upload an invoice for £250+VAT (payments will be made by the end of October).

Addressed to: CUBE Communications, 1 Cobden Mews, 90 Broadway, Wimbledon, SW19 1RH
All invoices should include: Company Name, Address, Telephone Number, VAT Number, Invoice Reference Number, Date

Upload invoice

Max. file size: 512 MB.

You may also email your invoice to us separately at [email protected]. Please note, invoices submitted after Wednesday 8th October may not be eligible for funding.

Bordeaux Wine MonthEvaluation

Bordeaux Wine Month
Evaluation